BUSINESS | MOTIVATIONAL SPEAKERS
Sinead Boucher
Sinead Boucher, an exemplary leader in media and a captivating speaker, brings a wealth of experience and insight to any major event or conference.
Sinead Boucher is one of New Zealand’s most influential media leaders — a visionary CEO, accomplished journalist, and strong advocate for independent journalism and public trust.
Sinead began her career as a reporter, rising through the ranks to become editor of Stuff.co.nz and then CEO of Stuff Ltd. In 2020, she made headlines globally when she bought Stuff from its Australian owners for just $1, returning the company to New Zealand hands and safeguarding its editorial independence.
Under her leadership, Stuff has transformed from a traditional media company into a modern, audience-focused digital powerhouse, leading the way on climate reporting, local journalism, and new digital models. Sinead’s bold moves and people-first approach have earned her recognition as one of New Zealand’s most dynamic and future-focused business leaders.
On stage, Sinead is engaging, thoughtful, and refreshingly direct. She shares insights on leadership in times of disruption, the importance of trust and transparency, and how to build organisations that truly serve their communities.
Ideal for:
Leadership and business transformation conferences
Media and technology forums
Corporate strategy and innovation events
Women’s leadership and empowerment gatherings
Social impact and community-focused events
Sinead leaves audiences inspired to lead with courage, think creatively, and put people at the heart of every decision.
